THE BRIEF
Hair removal company, no!no! were looking to expand their current marketing channel strategy. The brand had only been selling commercially through TV shopping, QVC and were looking for a strong, comprehensive UK retailer growth strategy.
THE SOLUTION
Since 2014, MPL have grown and developed no!no! and Dermawand brands across the UK and Ireland, helping generate a retail turnover of £25 million. MPL has helped managed retail listings, promotional strategies, stock management, marketing plans with BSM (Brand owners) plus presentation compilation for all new development.
The brands can now be found in top high street and online retailers that are solely looked after and daily managed by us. no!no! is currently sold in Argos, VERY, Littlewoods. SimplyBe, JD Williams, Marisota, Studio and Superdrug.